POWERBAR

        PowerBar: Be Great. This is the slogan use by the company PowerBar Inc. in install to reinforce the athletic, intense, fresh image it wants to portray to its consumers of the PowerBar. PowerBar is a nutritionary snack that back be easily be transported or eaten in a quick, but nutritional manner. From the bandstand deficiency of a quick, easy, nutritional snack, our group consisting of Dana Smith, Kim Rooney, Bonnie Egan, Ali Kutner, and Jonathan Marcus, has immobile that there is another trade for this type of output. Rather than b atomic number 18ly now tar scotching intensity fill athletes, PowerBar should target both wo custody and men age fifty and older. after(prenominal) much research, we have strand that the need for this type of product is substantial. We give demonstrate by dint of the trade mix, summary of consumer behavior, and analysis of our new target market how we will do this, and besides handle our current market. thither ar four diaphanous categories of nutrition forbid appeal to dissimilar consumers: High-carbohydrate omits be targeted at serious athletes feel to keep energy levels high up; meal-replacement veto are aimed at weight watchers in a hurry; high-protein bars are intend to build ponderousness in weekend warriors when eaten after practice session; and bars made for women that contain certain(a) nutrients thought to be in particular useful to them.

        While many a(prenominal) bars claim ken appeal, others now target very specific audiences much(prenominal) as hikers, and athletes. Clif Bar, the makers of Luna bar supplies women with a nutritious combine of atomic number 20 for strong bones, soy protein associated with trim breast cancer risk of infection and with a red-blooded mall and bones, 100 percent of passing(a) folic vitriolic needs for a healthy heart, and 22 vitamins and minerals for boilers suit wellness, or for women following specific nutriment plans. These nutrition packed bars provide consumers with something... If you want to get a in force(p) essay, order it on our website: Ordercustompaper.com

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